The Use of Qualitative Interviews in Evaluation

This webpage outlines the circumstances in which qualitative interview techniques are best applied for the purpose of evaluation.

It explains how qualitative interviews can be used at different levels of an evaluation according to the Five-Tiered Approach to Program Evaluation outlined in the State Strengthening Evaluation Guide (Callor, Betts, Carter & Marczak, 1997). They are:

  1. Program Definition
  2. Accountability
  3. Understanding and Refining
  4. Progress Toward Outcomes
  5. Program Impact


  • What Is Qualitative Interviewing?
  • Qualitative Interviewing Is Most Useful For:
  • Qualitative Interviewing Is Not As Useful For:
  • Using Qualitative Interviewing With The State Strengthening Evaluation Guide
  • Advantages Of Using Qualitative Interviewing
  • How To Use Qualitative Interviewing


Sewell, M. (?) The Use of Qualitative Interviews in Evaluation, Alternative Options, University of Arizona, Retrieved online at

No votes yet
Rate this Resource:
This resource is useful for:
A special thanks to this page's contributors
Research Assistant, RMIT University.


There are currently no comments. Be the first to comment on this page!

Add new comment

Login Login and comment as BetterEvaluation member or simply fill out the fields below.