Integrated Design is an approach to mixed options evaluation where qualitative and quantitative data are integrated into an overall design. This can be done iteratively, where findings from some qualitative data are used to inform quantitative data collection, and vice versa (see Sequential Data Gathering), or simultaneously, where qualitative and quantitative data are collected and analyzed together.
Source
Caracelli V J, Greene J C, (2004) Crafting Mixed-Option Evaluation Designs, ?New Directions For Evaluation, Vol. 1997:74. Retrieved From http://onlinelibrary.wiley.com/doi/10.1002/ev.1069/pdf
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