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This entry from Sage's Encyclopedia of Evaluation, describes the ideas and options behind using cartoons for evaluation.

"Cartooning has been used as a tool to communicate findings in oral or written evaluation reports. Cartoons afford evaluators an opportunity to present findings in an illustrative and succinct way to attract the attention and interest of readers to an evaluation report. As pictorial representations, cartoons can reach out to audiences who may not be especially literate or familiar with the technical language in evaluation reporting. In this regard, cartoons are particularly useful for readers of an evaluation report who are visual learners." (Chin)


Chin, C. M. (n.d.). Cartooning. In S. Mathison (Ed.),Encyclopedia of Evaluation (p. 43). Retrieved from